New Zealand Initiate Strategy to Attract Superyachts

Working to promote all the elements that make New Zealand a desirable cruising destination, the group will focus on three key areas – endorsing New Zealand as a desirable cruising destination for private and charter yachts, promoting and expanding infrastructure and facilities within New Zealand and around the world and advertising the proficiencies of the refit, repair and manufacturing segments.

Boasting cosmopolitan bases for crew and over 15,000km of untouched coastline, it is estimated that in 2013 alone, visiting superyachts brought $185 million of marine industry spend and $95 million of tourism spend to the country. The goal now is to increase the number of cruising yachts from 625 in 2013 to 750 in 2018, their marine industry spend to $352 million and tourism spend to $190 million by the same year.

Recent developments, including the extension of the Temporary Import Entry from 12 to 24 months, are key steps to increasing New Zealand’s attraction as a charter destination. This, along with continued investment and the growth of existing facilities will help New Zealand to grow even more as a top-class superyacht destination.

See the range of yachts available to explore New Zealand and take a look at our photo tour of New Zealand to see the wonders you can discover.